product title: Entrepreneurship: Successfully Launching New Ventures, 6th Updated Global Edition, E-Learning with e-book,MylabEntrepreneurship

Bruce R. Barringer Texas A&M University

R Duane Ireland

Successfully Launching New Ventures explores the allure of entrepreneurship, teaching students how to successfully start their own businesses. With real business profiles of inspiring young entrepreneurs, the text engages students through relevant examples they can easily relate to.
The sixth Edition examines entrepreneurship through an easy, four-step process that clearly outlines both the excitement and the difficulty of launching one’s own business. Careful to identify failures as well as successes, Successfully Launching New Ventures is a straightforward guide to starting one’s own business.

Pearson MyLab™ is the world's leading online self-study, homework, tutorial and assessment product designed with a single purpose in mind: to improve the results of all higher education students, one student at a time.

Please note - After purchasing, you will receive an e-mail with an access code and details on how to log in. You will need a Course ID to access the E-learning content. Your instructor or lecturer will provide you with a Course ID for your course.